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When choosing a television, you should first consider whether you want a model with or without smart features. You should also consider the size, resolution, optimal viewing distance, refresh rate, type of tuner (terrestrial, cable or satellite broadcasting), and other practical functions.

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Classic or Smart – Which is Better?

Smart TV 

In addition to standard television broadcasts, smart TVs allow you to watch Youtube videos, view pictures and videos from your mobile phone or tablet, and much more (functions vary from model to model). To use all these functions you must be connected to the Internet. Compared to traditional TVs with similar image quality, Smart TVs are slightly more expensive.

Classic TV

Compared with smart TVs with similar picture quality, classic TVs are cheaper but don't have the range of functions that smart TVs offer. Instead they are only suitable for watching TV and playing movies from a computer or DVD/Blu-ray player.

What else should I consider when buying a TV?

Consider the optimum viewing distance, size and resolution.

When choosing the size and resolution of a television, you should consider how far you will be sitting from the TV.

Screen Size (1"= 2.54cm) / What you will see SD programs, DVD movies* HD programs, Blu-ray movies*
Up to 32" (approx. 81cm) 1.5 to 2.4m 0.9 to 1.3m
39-50" (approx. 99-127cm) 2.9 to 3.7m 1.5 to 2m
55-65" (approx. 140-165cm) 4 to 4.8m 2.2 to 2.6m
75-100" (approx. 191-254cm) 5.6 to 7.5m 3 to 4m

*A large proportion of television programs are now broadcast in SD resolution (576p), whereas some programs broadcast in HD (720p or 1080i).

  • To watch SD programs or movies on DVD, a model with a resolution of 1366x768 pixels will suffice.
  • To watch HD programs or movies on Blu-ray, we recommend a model with Full HD resolution (1920×1080 pixels) or higher.
  • If you plan to watch movies in 4K resolution (3840×2160 pixels or higher), choose from our range of 4K TVs.

Panel Refresh Rate

  • 50Hz panel - found on cheaper TVs. Compared with 100Hz panels, images are less smooth and sharp during fast-moving scenes.
  • 100Hz panel - provides sharp and smooth images during fast-moving scenes. You will really notice the difference in quality when watching sports or action movies.

TV Tuner Types

  • DVB-S/S2 - for receiving satellite television broadcasts.
  • DVB-C - for receiving cable television.
  • DVB-T - for digital terrestrial (aerial) broadcasting. 
  • DVB-T2 + HEVC - for digital terrestrial (aerial) TV broadcasting with the new standard. 

It is important to make sure that the place where the TV will be used has access to the same type of broadcast that the TV itself supports. Don't forget to buy a cable to connect the TV to a satellite, antenna, or a cable TV socket.

Backlight (only LED LCD TV)

  • Direct TV with LED - compared with Edge LED, these models offer evenly backlit displays and truer black colour, providing better contrast. The disadvantage is the higher price and usually larger dimensions (depth).
  • Television with Edge LED - compared with similarly sized TVs with Direct LED, these models are often less expensive and have a smaller dimensions (depth). However, they usually provides less contrast and lower illumination. The difference is especially apparent towards the sides of the TV screen, which may be somewhat lighter.

Useful Features and Functions

  • WiFi - wirelessly connect your TV to a home network and the Internet.
  • Bluetooth - wirelessly connect a TV soundbar, speakers, headphones, keyboard or mouse.
  • USB connector - play movies from an external storage device; connect a keyboard or mouse.
  • Miracast feature - wirelessly display photos or play videos from your phone and tablet on your TV.
  • Widi function - wirelessly view pictures, play videos, or display your laptop screen.
  • PIP / PBP / POP - watch two television stations at once.
  • CI slot - insert the card and connect directly to a TV with a satellite or cable television outlet. So you don't need to purchase a set-top box.
  • PVR (Personal View Recorder) - record a film, serial or program on a USB disk or flash drive. On a TV with a dual tuner you can simultaneously record one TV station while watching another.
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1,028 Results
55" Panasonic TX-55MZ800E - Television Free delivery
to Alza branch
55" Panasonic TX-55MZ800E
Television - SMART OLED, 139cm, 4K Ultra HD, 100 / 120Hz, HDR10, HDR10+ and Dolby Vision,, 3× HDMI, 2× USB, CI+, USB recording, LAN, WiFi, Bluetooth, Chromecast, voice control, Google Assistant, Google TV, VESA 200×200, 32 W speaker(s), Dolby Atmos, G
1,199 €
Buy
Ordered on request
Order Code: WX244o5c3
77" Samsung QE77S95D - Television Free
delivery
77" Samsung QE77S95D
Television - SMART OLED, 195cm, 4K Ultra HD, 144Hz, HDR10, HDR10+ and HLG, dual tuner DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 3× USB, LAN, WiFi, Bluetooth, DLNA, voice control, plays 360° video, Apple Airplay 2, mobile device pairing, Tizen OS, VESA 400×400, Dolby Atmos, F
New arrival
4,999 €
Buy
Ordered on request
Order Code: WR175k7
85" Panasonic TX-85MX800E - Television Free delivery
to Alza branch
85" Panasonic TX-85MX800E
Television - SMART LED, 215cm, 4K Ultra HD, 50 / 60Hz, HDR10, HDR10+ and HLG, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 3× USB, LAN, WiFi, Bluetooth, voice control, Amazon Alexa, VESA 500×200, 20 W speaker(s), Dolby Atmos and Surround sound, G
2,179 €
Buy
Ordered on request
Order Code: WX244u7a5
39" Orava LT-1022
Television - LED, 99cm, HD Ready , Direct LED, Dolby Vision,, 2× HDMI, 1× USB, USB recording, VESA 200×200, 8 W speaker(s), E
271.90 €
Buy
Ordered on request
Order Code: WO439a3a
65" Panasonic TX-65MZ1500E - Television Free delivery
to Alza branch
65" Panasonic TX-65MZ1500E
Television - SMART OLED, 165cm, 4K Ultra HD, 100 / 120Hz, HDR10, HDR10+, HLG and Dolby Vision IQ,, 4× HDMI, 3× USB, CI+, USB recording, LAN, WiFi, Bluetooth, Chromecast, voice control, My Home Screen, VESA 300×300, 50 W speaker(s), Dolby Atmos, G
3,299 €
Buy
Ordered on request
Order Code: WX244s8t2a23
85" Sony Bravia XR-85X95K + Sony HT-A5000 - Set Free delivery
to Alza branch
85" Sony Bravia XR-85X95K + Sony HT-A5000
Set TV - Google TV, LED, 215cm, Soundbar - 5.1.2, with a power of 450 W, HDMI (2× output), optical digi audio (1× input), pairing with your mobile device,2 Wi-Fi, AirPlay, pairing with your mobile device,1 USB, ARC, HDR, pairing with your mobile device,0 DTS:7 100Hz, Mini LEDs, HDR10, HLG, Soundbar - 5.1.2, with a power of 450 W, HDMI (2× output), optical digi audio (1× input), pairing with your mobile device,2 Wi-Fi, AirPlay, pairing with your mobile device,1 USB, ARC, HDR, pairing with your mobile device,0 DTS:4 local dimming, Soundbar - 5.1.2, with a power of 450 W, HDMI (2× output), optical digi audio (1× input), pairing with your mobile device,2 Wi-Fi, AirPlay, pairing with your mobile device,1 USB, ARC, HDR, pairing with your mobile device,0 DTS:5 Soundbar - 5.1.2, with a power of 450 W, HDMI (2× output), optical digi audio (1× input), pairing with your mobile device,2 Wi-Fi, AirPlay, pairing with your mobile device,1 USB, ARC, HDR, pairing with your mobile device,0 DTS:8 H.265/HEVC, 4× HDMI, 2× USB, Soundb
4,796 €
Buy
Ordered on request
Order Code: BUNWS1018h4c1
1.0
50" Panasonic TX-50LX800E
Television - SMART ANDROID LED, 127cm, 4K Ultra HD, 50 / 60Hz, HDR10+ and Dolby Vision, DVB-T2/S2/C, H.265/HEVC, 3× HDMI, 2× USB, CI+, USB recording, LAN, WiFi, Bluetooth, Chromecast, HbbTV 2,0, voice control, Google Assistant, Android TV, VESA 200×200, 20 W speaker(s), Dolby Atmos, G
536.90 €
Buy
Ordered on request
Order Code: WX244i9wa1a0
65" Panasonic TX-65MZ800E - Television Free delivery
to Alza branch
65" Panasonic TX-65MZ800E
Television - SMART OLED, 165cm, 4K Ultra HD, 100 / 120Hz, HDR10, HDR10+ and Dolby Vision,, 3× HDMI, 2× USB, CI+, USB recording, LAN, WiFi, Bluetooth, Chromecast, voice control, Google Assistant, Google TV, VESA 400×200, 36 W speaker(s), Dolby Atmos, G
1,979 €
Buy
Ordered on request
Order Code: WX244s8t2a22
65" Panasonic TX-65LZ1000E - Television Free delivery
to Alza branch
65" Panasonic TX-65LZ1000E
Television - SMART OLED, 165cm, 4K Ultra HD, 100 / 120Hz, HDR10, HDR10+, HLG and Dolby Vision IQ, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 3× USB, CI+, USB recording, LAN, WiFi, Bluetooth, DLNA, Miracast, HbbTV 2,0, voice control, Google Assistant, Amazon Alexa, My Home Screen, VESA 300×300, 30 W speaker(s), Dolby Atmos, G
2,279 €
Buy
Ordered on request
Order Code: WX244s8t2a1a0
48" Panasonic TX-48MZ1500E - Television Free delivery
to Alza branch
48" Panasonic TX-48MZ1500E
Television - SMART OLED, 121cm, 4K Ultra HD, 100 / 120Hz, HDR10, HDR10+, HLG and Dolby Vision IQ,, 4× HDMI, 3× USB, CI+, USB recording, LAN, WiFi, Bluetooth, Chromecast, voice control, My Home Screen, VESA 300×300, 30 W speaker(s), Dolby Atmos, G
1,779 €
Buy
Ordered on request
Order Code: WX244i6f02
50" Samsung UE50DU8572
Television - SMART LED, 127cm, 4K Ultra HD, 50 / 60Hz, HDR10, HDR10+ and HLG, DVB-T2/S2/C, H.265/HEVC, 3× HDMI, 2× USB, LAN, WiFi, Bluetooth, DLNA, voice control, plays 360° video, Apple Airplay 2, mobile device pairing, Tizen OS, VESA 200×200, G
New arrival
639.90 €
Buy
Ordered on request
Order Code: WR175c6
40" KIVI 40F740NB
Television - SMART ANDROID LED, 102cm, Full HD , 50 / 60Hz, Direct LED,, 3× HDMI, 2× USB, WiFi, Bluetooth, HbbTV, Android TV, VESA 200×200, ClearAudio+, F
213 €
Buy
Ordered on request
Order Code: WK047a1
40" Orava LT-ANDR40 A01
Television - SMART ANDROID LED, , Full HD , UMR 600 (50Hz), DVB-T2/S2/C, H.265/HEVC, 3× HDMI, 2× USB, CI+, USB recording, LAN, WiFi, Bluetooth, DLNA, Chromecast, HbbTV 1,5, mobile device pairing, Android TV, VESA 100×100, Dolby Digital 2,0, E
284.90 €
Buy
Ordered on request
Order Code: WO439a4a
55" Panasonic TX-55MZ2000E - Television Free delivery
to Alza branch
5.0
55" Panasonic TX-55MZ2000E
Television - SMART OLED, 139cm, 4K Ultra HD, 100 / 120Hz, HDR10, HDR10+, HLG and Dolby Vision IQ, dual tuner DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 3× USB, USB recording, LAN, WiFi, Bluetooth, Chromecast, voice control, Amazon Alexa, My Home Screen, VESA 300×300, 150 W speaker(s), Dolby Atmos and Surround sound, G
2,289 €
Buy
Ordered on request
Order Code: WX244o5c5
75" TCL 75T8B - Television Free
delivery
75" TCL 75T8B + 3 roky záruka po registrácii
Television - SMART QLED, 191cm, 4K Ultra HD, 144Hz, Direct LED, HDR10, HDR10+, Dolby Vision, HLG and Dolby Vision IQ, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 1× USB, CI+, LAN, WiFi, Bluetooth, DLNA, Chromecast, Miracast, voice control, Google Assistant, Apple Airplay 2, mobile device pairing, Google TV, VESA 400×400, Dolby Atmos, F
+2 gifts with a value of 185 €
New arrival
1,599 €
Buy
Ordered on request
Order Code: WK690f7j
5.0
43" Panasonic TX-43MX800E
Television - SMART LED, 109cm, 4K Ultra HD, 50 / 60Hz, HDR10, HDR10+ and HLG, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 3× USB, LAN, WiFi, Bluetooth, voice control, Amazon Alexa, VESA 200×200, 20 W speaker(s), Dolby Atmos and Surround sound, G
579 €
Buy
Ordered on request
Order Code: WX244f51a
32" Xiaomi TV A
Television - SMART LED, 81cm, 4K Ultra HD, 50 / 60Hz,, 2× HDMI, 1× USB, CI+, LAN, WiFi, Bluetooth, voice control, Google Assistant, Google TV, VESA 100×100, DTS Virtual:X, Dolby Audio and DTS:X
179.90 €
Buy
Ordered on request
Order Code: XItel12
24" Thomson 24HA2S13
Television - SMART ANDROID LED, 61cm, HD Ready , 50 / 60Hz, Direct LED, DVB-T2/S2/C, H.265/HEVC, 3× HDMI, 2× USB, LAN, Bluetooth, Chromecast, voice control, Google Assistant, Android TV, VESA 100×100, Dolby Digital 2,0 and DTS Digital Surround, E
151.90 €
Buy
Ordered on request
Order Code: WK680d4b
65" UD 65U6210S + odmena za recenziu 12 €
Television - SMART ANDROID LED, 165cm, 4K Ultra HD, 50 / 60Hz, Direct LED, HDR10+ and Dolby Vision, DVB-T2/S2/C, H.265/HEVC, 3× HDMI, 2× USB, CI+, LAN, WiFi, Bluetooth, Chromecast, Android TV, VESA 400×200, 20 W speaker(s), Dolby Atmos and Dolby Digital+, G
430.90 €
Buy
Ordered on request
Order Code: UDtv05c
32" KIVI 32H740NB
Television - SMART ANDROID LED, 81cm, HD Ready , 50 / 60Hz, Direct LED,, 3× HDMI, 2× USB, CI+, LAN, WiFi, Bluetooth, Chromecast, voice control, Google Assistant, Android TV, VESA 200×100, Dolby Audio
148 €
Buy
Ordered on request
Order Code: WK046b1c
48" Philips 48OLED819 - Television Free delivery
to Alza branch
48" Philips 48OLED819
Television - SMART LED, 121cm, 4K Ultra HD, 100 / 120Hz, HDR10, HDR10+, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, LAN, WiFi, Bluetooth, DLNA, Chromecast, HbbTV, Ambilight, Google Assistant, Amazon Alexa, Apple Airplay 2, mobile device pairing, Google TV, VESA 300×300, 70 W speaker(s), Dolby Atmos, DTS HD, Dolby Digital, DTS Play-Fi and DTS:X, G
1,719 €
Buy
We accept pre-orders
Order Code: WC390q91
55" Samsung UE55DU8572
Television - SMART LED, 139cm, 4K Ultra HD, 50 / 60Hz, HDR10, HDR10+ and HLG, DVB-T2/S2/C, H.265/HEVC, 3× HDMI, 2× USB, LAN, WiFi, Bluetooth, DLNA, voice control, plays 360° video, Apple Airplay 2, mobile device pairing, Tizen OS, VESA 200×200, G
New arrival
759.90 €
Buy
Ordered on request
Order Code: WR175d6
75" Sony Bravia 7 K75XR70P - Television Free delivery
to Alza branch
75" Sony Bravia 7 K75XR70P
Television - SMART ANDROID, 191cm, 4K Ultra HD, 100 / 120Hz, Mini LED, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, USB recording, LAN, WiFi, Bluetooth, DLNA, voice control, Google Assistant, Apple Airplay 2, Android TV, VESA 300×300, Acoustic Multi-Audio, Dolby Atmos, DTS Digital Surround, DTS HD and DTS:X, D
2,959 €
Buy
Ordered on request
Order Code: WS1020b3z3
75" TCL 75C655 PRO - Television Free
delivery
75" TCL 75C655 PRO + 3 roky záruka po registrácii
Television - SMART QLED, 191cm, 4K Ultra HD, 50 / 60Hz, HDR10, HDR10+, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 3× HDMI, 1× USB, CI+, LAN, WiFi, Bluetooth, DLNA, Chromecast, Miracast, voice control, Google Assistant, Amazon Alexa, mobile device pairing, Google TV, VESA 400×400, 50 W speaker(s), Dolby Atmos, DTS HD, Surround sound, DTS:X and DTS Virtual: X, F
+2 gifts with a value of 185 €
1,479 €
Buy
Expected June 2024
Order Code: WK690f72a

Televisions

Televisions

The most important parameter when buying a television is its size, with one simple rule – the bigger, the better. 3D televisions, with the help of special glasses, are able to deliver space perception to the viewer. Depending on the technology used, there are LED TVs, LCD TVs and plasma TVs. The individual specs can vary to a high degree, but the presence of a DVB-T digital tuner to receive terrestrial broadcasts is a must in every model. Some televisions boast DVB-C or DVB-S tuners to receive digital transmission over cable or satellite respectively.

Manufacturers have perfected the two technologies currently used, and although the principles of signal processing and display technologies are different, both guarantee an immersive experience. In addition to regular-sized models, LCD and LED TVs also come in small sizes (portable TVs), while plasma TVs usually feature larger diagonals.

LCD TV
LCD TV screens are thin and flat. They use liquid-crystal technology to display the picture. The image is made up of a large number of points, or pixels. Each pixel is composed of three sub-pixels (a red, a green and a blue one according to the RGB colour model). Utilising modern technologies, it is possible to control the luminance of each pixel individually, thus achieving millions of colour combinations. Unlike potentially eye-damaging CRT TVs, LCD technology is kinder to the eye and more energy efficient. Some of the most important parameters when selecting an LCD TV are the screen size, resolution, response time, contrast ratio, brightness and viewing angles.

LED TV
LED TVs use the same technology as LCD TVs, but they use bright LEDs for their backlight, ensuring better contrast and lower power consumption.

Plasma Television
Plasma televisions utilise ionized noble gases, neon and xenon. These gases are housed in small cells between two glass plates and when electrical energy is applied, the cell lights up. Three such cells (red, green and blue) form a single pixel. Combining various luminance intensities of the individual cells, the pixel gets its final colour, and all together they form the whole picture. Some important parameters to look for when selecting a plasma television are the diagonal size, resolution, contrast ratio, brightness and viewing angles.

3D TV
Three-dimensional TVs use two different technologies - active and passive. Active 3D technology requires a set of powered glasses, which dim the lenses in a regular rhythm, meaning your eye sees only the image intended for it. Passive 3D technology, on the other hand, uses polarised lenses, blocking half the lines and delivering only 1920 × 540 pixels. The advantage of the latter is a simpler design, which is reflected in a more affordable price, but the maximum resolution is lower than with active 3D technology.

Was this information useful?
This form is used only for evaluating the information in the description above.
If you have any question about our products, services, transport or any other request, please contact our customer support.
What should be improved? Is anything missing here? Is anything wrong? Share it with us.
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