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What's that coming over the hill? Is it an iPhone? Yes, it's a new iPhone. Tim Cook has finally set the iPhone 13 Pro Max loose, so let's see what it has to shout about. For a start, there's an all-new Super Retina XDR display with an adaptive refresh rate of up to 120Hz. Then there's a 20% smaller notch that still manages to incorporate cutting-edge Face ID technology. Apple's A15 Bionic chip is once again the fastest on the market while the 12Mpx camera system benefits from a major overhaul. As we've come to expect from iPhone launches, there are enhancements and new features everywhere you look. The Apple iPhone 13 Pro Max comes with sensor-shift optical image stabilisation, Night mode on all cameras and a filmmaker's dream that allows you to edit depth-of-field effects in videos even after recording. Support for the popular MagSafe accessories goes without saying.
The new iPhone 13 Pro Max features a 6.7-inch Super Retina XDR display with ProMotion technology that offers an ultra-fine 2778x1284p resolution at 458 pixels per inch. Key benefits include HDR 10 and Dolby Vision support, a 25% higher maximum outdoor brightness of 1000 nits (which increases to 1200 nits in HDR) and a stunning 2,000,000:1 contrast ratio. Your new iPhone 13 Pro Max is kept safe and damage-free by the toughest glass of the Ceramic Shield front cover. The biggest treat is undoubtedly the adaptive refresh rate of up to 120Hz that gives you exceptional graphics with a faster, more responsive touch experience.
When you look at the spectacular quality of previous iPhone cameras, you will wonder how Apple has managed to improve on near-perfection. Here's how they did it. The all-new wide-angle camera has a larger sensor with 1.9µm pixels—the largest ever on an iPhone—for less noise and a faster shutter speed that deliver supreme-quality images in all lighting conditions. Combined with the increased f/1.5 aperture, the iPhone 13 Pro Max's wide-angle camera offers a huge improvement in low-light situations—up to 2.2x compared to iPhone 12 Pro and nearly 1.5x compared to iPhone 12 Pro Max. Sensor-shift optical image stabilisation (OIS) stabilises the sensor instead of the lens, so images are smooth and video is stable even when you are moving. You'll also have a new 77mm Telephoto camera with macro support to play with.
Apple iPhone 13 Pro Max can now shoot videos with depth of field and refocus between key subjects completely automatically. A special filmmaking mode identifies the most important things in your shot. It's an incredibly intensive computing task, but the powerful Apple A15 Bionic chip barely works up a sweat. HDR video recording with Dolby Vision is possible at 60fps in 4K resolution.
The magnet system on the back of the iPhone 13 Pro Max enables super features, including MagSafe wireless charging at speeds of up to 15W.
As you would expect, iPhone 13 Pro Max comes with built-in support for 5G mobile networks and more 5G bands allow it to work in more places. Apple uses its own low-power chip, so the technology is completely under your control. Smart Data Mode saves your battery by automatically switching networks when you don't need 5G speeds.
Apple iPhone 13 Pro Max is the ultimately secure smartphone with accurate facial recognition using Face ID technology. The next layer of security on iPhone 13 Pro Max is the iOS 15 operating system featuring a wealth of security enhancements.
Apple's A15 Bionic is the fastest chip used in any smartphone. Manufactured with 5nm technology consisting of 2 powerful and 4 efficient computing cores, A15 Bionic boasts a significantly stronger neural engine with 5-core graphics that are up to 50% more powerful than any competing chip.
Founded in 1976 in Cupertino, California, Apple has since become the most valuable company in the world with its revolutionary products and peerless design. Probably its most ubiquitous and well-known product is the iPhone, along with the iPad, Mac computers, and iTunes.
Specifications can be changed without notice. Images are for illustrative purposes only.
