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SONY

sony

Sony – Perfect Fusion of Creativity and Technology

Sony Corporation is a Japanese company founded in 1946 that has brought numerous groundbreaking products and technologies to the world throughout its long history, from CD and DVD discs to the revolutionary music player Walkman, or the iconic PlayStation gaming console. The company strives to ignite emotions and inspire creativity among consumers and businesses alike through its numerous innovative products and services, whether it's home entertainment, music and audio, photography, consumer electronics, mobile communication, automotive industry, healthcare, sports technology, banking, or financial services. Presently, Sony is committed to a long-term environmental protection plan called "Road to Zero." Its ultimate goal is to achieve a zero environmental footprint by 2050. As part of this plan, Sony has set mid-term targets in the "Green Management 2025" initiative to expedite efforts such as using recycled plastics, reducing energy consumption in product manufacturing, eliminating plastics from packaging of newly designed small products, and embracing renewable energy sources. What Sony products can you find with us?

sony bravia

Sony Bravia TVs immerse you in the action

Sony offers a wide range of TVs that cater to everyone's preferences. Bravia XR TVs deliver top-notch picture and sound quality, premium streaming service with Sony Pictures Core, unparalleled upscaling capabilities, and a modern design that adapts to your needs. They are also a perfect match for the Sony PlayStation 5 console, offering exclusive features you won't find elsewhere.

Sony equals the very best for gamers

Sony PlayStation consoles rightfully hold their place as one of the most popular gaming devices on the market. They are the ideal choice for those seeking maximum performance and exclusive games that tell the most incredible stories. Sony also provides a range of gaming accessories, such as gaming headphones and monitors under their new brand, Sony INZONE.

herni_sony
fotoaparaty sony

Capture every moment with Sony cameras

Sony Alpha cameras feature advanced technologies that help you capture the best photos and videos whenever you need to. Whether you're looking for a professional work tool with the widest selection of native lenses on the market, a compact camera for your summer vacation, or a vlogging camera to enhance your social media content, Sony's camera and camcorder lineup offers something for everyone.

Experience life to the fullest with Sony audio

Music is an integral part of our lives, and Sony has audio products with impeccable sound quality for any occasion. From top-of-the-line truly wireless headphones with noise cancellation to portable Bluetooth speakers, hi-fi and turntable systems, and modern home theater systems and soundbars, Sony has you covered.

audio sony
xperia sony

Sony Xperia

Sony mobile phones combine the best Sony technologies, distinctive design, and premium features. Capture photos using Sony Alpha camera technologies, connect your favourite wired headphones without the need for adapters, or enjoy videos on a display with a cinematic 21:9 aspect ratio. These are just some of the many distinctive features of Xperia mobile phones. Choose from flagship models, uncompromising compact devices, or versatile mid-range options.
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Alarm Clocks SONY Alarm Clocks Batteries SONY Batteries Compact Flash Memory Cards SONY Compact Flash Memory Cards Console & PC Games SONY Console & PC Games Digital Cameras SONY Digital Cameras Game Consoles Sony PlayStation Game Consoles Sony PlayStation Gaming Accessories SONY Gaming Accessories Gaming Mice SONY Gaming Mice Gift Vouchers and Services SONY Gift Vouchers and Services Headphones SONY Headphones Home Theatre Systems SONY Home Theatre Systems Keyboards SONY Keyboards Laptop Accessories SONY Laptop Accessories Memory Card Readers SONY Memory Card Readers Microphones SONY Microphones Monitors SONY Monitors Mouse Pads SONY Mouse Pads Nintendo Switch SONY Nintendo Switch Optical Drives SONY Optical Drives PC Controllers SONY PC Controllers PC Games SONY PC Games PlayStation SONY PlayStation Portable Chargers SONY Portable Chargers Radios SONY Radios Receivers SONY Receivers Record Players SONY Record Players SD Cards SONY SD Cards Soundbars SONY Soundbars Speakers SONY Speakers Tablet Accessories SONY Tablet Accessories Televisions SONY Televisions USB-C Accessories SONY USB-C Accessories Video Cameras SONY Video Cameras Video Game Franchises SONY Video Game Franchises Video Players SONY Video Players VR SONY VR Webcams SONY Webcams Wireless Mice SONY Wireless Mice Xbox SONY Xbox
 
622 Results
PlayStation 5 DualSense Wireless Controller - Nova Pink - Gamepad
10+ colors
4.8 4,224×
PlayStation 5 DualSense Wireless Controller - Nova Pink
Gamepad - for PS5, wireless connection, 3,5mm Jack (on controller), USB-C (on controller), integrated batteries, vibration, backlighting, analogue stick, speaker, microphone, haptic response, pink colour
-5 % off new 75.90 € New 79.90 €
Buy
Unsealed - in stock 1 pcs
Order Code: MSX005DS5
98" Sony Bravia 5 (K98XR55BP.CEI) - Television
Free delivery
to Alza branch
3 sizes
4.4 3×
98" Sony Bravia 5 (K98XR55BP.CEI)
Television - SMART, 249cm, 4K Ultra HD, 100 / 120Hz (100Hz), Mini LED, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, USB recording, WiFi, DLNA, game mode, Google Assistant, Apple Airplay 2, Google TV, VESA 600×400, 40 W speaker(s), DTS Digital Surround and Dolby Atmos, C
-9 % off new 3,779 € New 4,197 €
From 89.62 € per month
Buy
Unsealed - in stock 1 pcs
Order Code: WS79156
PlayStation 5 DualSense Wireless Controller - Chroma Teal - Gamepad
10+ colors
4.8 4,224×
PlayStation 5 DualSense Wireless Controller - Chroma Teal
Gamepad - for PS5, wireless connection, 3,5mm Jack (on controller), USB-C (on controller), integrated batteries, vibration, backlighting, analogue stick, speaker, microphone, haptic response
78.90 €
Buy
Unsealed - in stock 1 pcs
Order Code: MSX005DS17
Sony HT-A3000, Dolby Atmos® 3.1 - Sound Bar
4.8 22×
Sony HT-A3000, Dolby Atmos® 3.1
Sound Bar - 3.1 channel with power of 250W, active subwoofer, HDMI (1× out), optical digital audio (1× input), LAN, Bluetooth, Wi-Fi, ARC, Voice Assistant, Microphone, Dolby Atmos, Dolby TrueHD, Dolby Digital Plus, DTS-HD Master Audio, DTS-ES, DTS 96/24, Dolby Digital, DTS, Spotify, remote control
-24 % off new 279.90 € New 369 €
From 6.64 € per month
Buy
Unsealed - in stock 3 pcs
Order Code: GS579a1
55" Sony Bravia 5 (K55XR55B.CEI) - Television
Free delivery
to Alza branch
3 sizes
4.8 11×
55" Sony Bravia 5 (K55XR55B.CEI)
Television - SMART, 139cm, 4K Ultra HD, 100 / 120Hz (100Hz), Mini LED, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, USB recording, WiFi, DLNA, game mode, Google Assistant, Apple Airplay 2, Google TV, VESA 300×300, 40 W speaker(s), DTS Digital Surround and Dolby Atmos, E
-2 % off new 1,299 € New 1,339 €
From 30.81 € per month
Buy
Unsealed - in stock 2 pcs
Order Code: WS1018z2d3d8
Sony Alpha ZV-E10 II + E PZ 16-50 mm f/3.5-5.6 OSS - Digital Camera Free delivery
Alzaboxes and stores
4.7 12×
Sony Alpha ZV-E10 II + E PZ 16-50 mm f/3.5-5.6 OSS
Digital Camera - mirrorless interchangeable-lens camera, APS-C 26 Mpx sensor, bayonet Sony E,electronic viewfinder , 2,95 " 0,92 Mpx tilting rotating touch display, up to 4K video, SD, WiFi, Bluetooth, USB-C, miniHDMI, 3.5mm jack, weight: 0,377 kg
1,089 €
From 25.83 € per month
Buy
Unsealed - in stock 1 pcs
Order Code: OS062b2
Sony BRAVIA Theatre U - Bluetooth Speaker
4.4 34×
Sony BRAVIA Theatre U
Bluetooth Speaker - active, 2.0, Bluetooth 5.2, microphone, Dolby Atmos, supports AAC, LDAC and SBC, control via device with iOS or Android, battery life of 12 h
-4 % off new 190.90 € New 199 €
From 4.53 € per month
Buy
Unsealed - in stock 4 pcs
Order Code: GS579th3
55" Sony Bravia 5 (K55XR55B.CEI) - Television
Free delivery
to Alza branch
3 sizes
4.8 11×
55" Sony Bravia 5 (K55XR55B.CEI)
Television - SMART, 139cm, 4K Ultra HD, 100 / 120Hz (100Hz), Mini LED, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, USB recording, WiFi, DLNA, game mode, Google Assistant, Apple Airplay 2, Google TV, VESA 300×300, 40 W speaker(s), DTS Digital Surround and Dolby Atmos, E
-5 % off new 1,259 € New 1,339 €
From 29.86 € per month
Buy
As good as new - in stock 1 pcs
Order Code: WS1018z2d3d8
PlayStation 5 DualSense Wireless Controller - 007 First Light Limited Edition - Gamepad
10+ colors
4.8 4,224×
PlayStation 5 DualSense Wireless Controller - 007 First Light Limited Edition
Gamepad - for PS5, wireless connection, 3,5mm Jack (on controller), USB-C (on controller), integrated batteries, vibration, backlighting, analogue stick, speaker, microphone, haptic response, multicolour colour
-4 % off new 80.90 € New 84.90 €
Buy
Unsealed - in stock 1 pcs
Order Code: MSX005DS007
Sony Noise Cancelling WF-C710N, white - Wireless Headphones
3 colors
4.4 126×
Sony Noise Cancelling WF-C710N, white
Wireless Headphones - with microphone, True Wireless, in-ear, active noise cancellation (ANC), closed construction, Bluetooth 5.3, AAC and SBC support, voice assistant, track shuffle, call handling, volume control, sony Sound Connect, IPX4 rating, frequency range 20-20000 Hz, 5 mm driver size, battery life up to 40 h (12 h+28 h)
Buy with code 2026ALZAEXTRA25 The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart. 61.43 €
-14 % off new 81.90 € New 95.90 €
Buy
Unsealed - in stock 3 pcs
Order Code: RO980f07
75" Sony Bravia 7 II (K75XR75M2PB. CEI) - Television
Free
delivery
6 sizes
75" Sony Bravia 7 II (K75XR75M2PB. CEI)
Television - SMART, 191cm, 4K Ultra HD, 100 / 120Hz (100Hz), Direct, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth, game mode, Apple Airplay 2, Google TV, VESA 300×300, 40 W speaker(s), DTS:X, DTS Digital Surround and Dolby Atmos, C
Discounted -1 % 2,949 € 2,999 €
From 69.94 € per month
Buy
In stock 3 pcs
Order Code: WS8015a14
Sony STR-DH190 - AV Receiver
4.7 17×
Sony STR-DH190
AV Receiver - 2.0, with output of 100 W/channel, minimum impedance of 8 Ohm, 2 × speaker output, 4 × RCA/Cinch input and 1 × output, 1 × turntable input, 1 × antenna input, 1 × Jack 3,5mm input, 1 × headphone output, Bluetooth, FM Tuner and RDS , control via a smart device
-8 % off new 254.90 € New 279.90 €
From 6.05 € per month
Buy
Unsealed - in stock 1 pcs
Order Code: GS482g
Sony LinkBuds Clip, black - Wireless Headphones
2 colors
4.5 12×
Sony LinkBuds Clip, black
Wireless Headphones - with microphone, True Wireless, ear hooks, passive noise cancellation, open construction, Bluetooth 5.3, A2DP, AAC, AVRCP and SBC support, Ambient sound, voice assistant, Multipoint, track shuffle, call handling, volume control, sony Sound Connect, IPX4 rating, frequency range 20-20000 Hz, 10 mm driver size, battery life up to 37 h (9 h+28 h)
Buy with code 2026ALZAEXTRA20 The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart. 149.52 €
-6 % off new 186.90 € New 198.90 €
From 3.55 € per month
Buy
Unsealed - in stock 1 pcs
Order Code: RO980e3a
Sony Inzone Buds white - Gaming Headphones
3.9 37×
Sony Inzone Buds white
Gaming Headphones - wireless, with microphone, True Wireless in-ear, closed construction, Bluetooth 5.3, radio frequency connection, for PC, PlayStation 4 and PlayStation 5, supports LC3, Ambient sound, game mode, IPX4 certification, converter: 8,4mm
Buy with code 2026ALZAEXTRA20 The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart. 127.12 €
-20 % off new 158.90 € New 198.90 €
From 3.01 € per month
Buy
Slightly used - in stock 1 pcs
Order Code: RO980wb2
50" Sony Bravia 3 II (K50XR35M2PB. CEI) - Television
Free
delivery
7 sizes
50" Sony Bravia 3 II (K50XR35M2PB. CEI)
Television - SMART, 127cm, 4K Ultra HD, 100 / 120Hz (100Hz), Direct, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth, game mode, Apple Airplay 2, Google TV, VESA 300×300, 20 W speaker(s), DTS:X, DTS Digital Surround and Dolby Atmos, F
New arrival 919 €
From 21.79 € per month
Buy
In stock 4 pcs
Order Code: WS8015a2
Sony ULT Field 3, white - Bluetooth Speaker
2 colors
4.9 27×
Sony ULT Field 3, white
Bluetooth Speaker - active, active subwoofer, frequency range from 20 Hz to 20000 Hz, Bluetooth 5.2, microphone, USB charging, IP67 protection level, supports A2DP, AAC, AVRCP, HFP, HSP and SBC, control via device with iOS or Android, battery life of 24 h
Buy with code 2026ALZAEXTRA10 The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart. 138.51 €
-3 % off new 153.90 € New 159.90 €
From 3.28 € per month
Buy
Unsealed - in stock 2 pcs
Order Code: RO980f10
65" Sony Bravia 3 II (K65XR35M2PB.CEI) - Television
Free
delivery
7 sizes
65" Sony Bravia 3 II (K65XR35M2PB.CEI)
Television - SMART, 165cm, 4K Ultra HD, 100 / 120Hz (100Hz), Direct, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth, game mode, Apple Airplay 2, Google TV, VESA 300×300, 20 W speaker(s), DTS:X, DTS Digital Surround and Dolby Atmos, E
Discounted -2 % 1,229 € 1,259 €
From 29.15 € per month
Buy
In stock 5 pcs
Order Code: WS8015a4
75" Sony Bravia 3 II (K75XR35M2PB. CEI) - Television
Free
delivery
7 sizes
75" Sony Bravia 3 II (K75XR35M2PB. CEI)
Television - SMART, 191cm, 4K Ultra HD, 100 / 120Hz (100Hz), Direct, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth, game mode, Apple Airplay 2, Google TV, VESA 400×400, 20 W speaker(s), DTS:X, DTS Digital Surround and Dolby Atmos, E
Discounted -4 % 1,479 € 1,549 €
From 35.08 € per month
Buy
In stock 1 pcs
Order Code: WS8015a5
Sony LinkBuds Clip, green - Wireless Headphones
2 colors
4.5 12×
Sony LinkBuds Clip, green
Wireless Headphones - with microphone, True Wireless, ear hooks, passive noise cancellation, open construction, Bluetooth 5.3, A2DP, AAC, AVRCP and SBC support, Ambient sound, voice assistant, Multipoint, track shuffle, call handling, volume control, sony Sound Connect, IPX4 rating, frequency range 20-20000 Hz, 10 mm driver size, battery life up to 37 h (9 h+28 h)
Buy with code 2026ALZAEXTRA20 The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart. 149.52 €
-6 % off new 186.90 € New 198.90 €
From 3.55 € per month
Buy
Unsealed - in stock 1 pcs
Order Code: RO980e3c
Sony BRAVIA Theatre Rear 8 - Speakers
5.0 1×
Sony BRAVIA Theatre Rear 8
Speakers - active, with power performance of 100W, active wireless subwoofer, analogue audio, Bluetooth, battery life of 10 h
-1 % off new 374.90 € New 379 €
From 8.89 € per month
Buy
Unsealed - in stock 2 pcs
Order Code: GS579th6
85" Sony Bravia 3 II (K85XR35M2PB. CEI) - Television
Free
delivery
7 sizes
85" Sony Bravia 3 II (K85XR35M2PB. CEI)
Television - SMART, 215cm, 4K Ultra HD, 100 / 120Hz (100Hz), Direct, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth, game mode, Apple Airplay 2, Google TV, VESA 400×400, 20 W speaker(s), DTS:X, DTS Digital Surround and Dolby Atmos, E
New arrival 2,099 €
From 49.78 € per month
Buy
In stock 1 pcs
Order Code: WS1018z5a4
75" Sony Bravia 2 II (K75S25M2PB. CEI) - Television
Free
delivery
5 sizes
75" Sony Bravia 2 II (K75S25M2PB. CEI)
Television - SMART LED, 191cm, 4K Ultra HD, 50 / 60Hz (50Hz), Direct, HDR10 and HLG, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth, game mode, Apple Airplay 2, Google TV, VESA 300×300, 20 W speaker(s), DTS:X, DTS Digital Surround and Dolby Atmos, E
+Gift Wireless Headphones SONY with a value of 48.90 €
New arrival 1,389 €
From 32.94 € per month
Buy
In stock 3 pcs
Order Code: WS8015a10
65" Sony Bravia 2 II (K65S25M2PB. CEI) - Television
Free delivery
to Alza branch
5 sizes
65" Sony Bravia 2 II (K65S25M2PB. CEI)
Television - SMART LED, 165cm, 4K Ultra HD, 50 / 60Hz (50Hz), Direct, HDR10 and HLG, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth, game mode, Apple Airplay 2, Google TV, VESA 300×300, 20 W speaker(s), DTS:X, DTS Digital Surround and Dolby Atmos, E
+Gift Wireless Headphones SONY with a value of 48.90 €
New arrival 1,059 €
From 25.11 € per month
Buy
In stock 5 pcs
Order Code: WS8015a9
50" Sony Bravia 7 II (K50XR75M2PB. CEI) - Television
Free
delivery
6 sizes
50" Sony Bravia 7 II (K50XR75M2PB. CEI)
Television - SMART, 127cm, 4K Ultra HD, 100 / 120Hz (100Hz), Direct, HDR10, Dolby Vision and HLG, local dimming, DVB-T2/S2/C, H.265/HEVC, 4× HDMI, 2× USB, CI+, WiFi, Bluetooth, game mode, Apple Airplay 2, Google TV, VESA 200×200, 40 W speaker(s), DTS:X, DTS Digital Surround and Dolby Atmos, F
-8 % off new 1,699 € New 1,849 €
From 40.29 € per month
Buy
Unsealed - in stock 1 pcs
Order Code: WS8015a11
Alarm Clocks SONY Alarm Clocks Batteries SONY Batteries Compact Flash Memory Cards SONY Compact Flash Memory Cards Console & PC Games SONY Console & PC Games Digital Cameras SONY Digital Cameras Game Consoles Sony PlayStation Game Consoles Sony PlayStation Gaming Accessories SONY Gaming Accessories Gaming Mice SONY Gaming Mice Gift Vouchers and Services SONY Gift Vouchers and Services Headphones SONY Headphones Home Theatre Systems SONY Home Theatre Systems Keyboards SONY Keyboards Laptop Accessories SONY Laptop Accessories Memory Card Readers SONY Memory Card Readers Microphones SONY Microphones Monitors SONY Monitors Mouse Pads SONY Mouse Pads Nintendo Switch SONY Nintendo Switch Optical Drives SONY Optical Drives PC Controllers SONY PC Controllers PC Games SONY PC Games PlayStation SONY PlayStation Portable Chargers SONY Portable Chargers Radios SONY Radios Receivers SONY Receivers Record Players SONY Record Players SD Cards SONY SD Cards Soundbars SONY Soundbars Speakers SONY Speakers Tablet Accessories SONY Tablet Accessories Televisions SONY Televisions USB-C Accessories SONY USB-C Accessories Video Cameras SONY Video Cameras Video Game Franchises SONY Video Game Franchises Video Players SONY Video Players VR SONY VR Webcams SONY Webcams Wireless Mice SONY Wireless Mice Xbox SONY Xbox
 

SONY - additional info

Sony Corporation was founded in Tokyo in 1946 by electrical engineer Masaru Ibuka and physicist Akio Morita, who invested ¥190,000 to establish the company. Initially, Sony had around twenty employees and was known as Tokyo Tsushin Kogyo (Tokyo Telecommunications Engineering Corporation).

Sonus + Sonny = SONY

The name "Sony" was later created by combining the words "Sonus" (Latin for sound), and "Sonny" (or Sonny boy), which was a popular slang term for young men in the 1950s. "Sony" was chosen as the ideal company name due to its easy pronunciation, consistent in practically all languages worldwide.

Not a walkman, but a rice cooker

At first, Tokyo Telecommunications Engineering Corporation focused mainly on repairing electronic devices and machinery, with limited production of its own products. One of their earliest creations was an automatic rice cooker, which quickly gained popularity in Japan. However, the real breakthrough came in 1954, when the first transistor was developed in America, a technology that hadn't been used in radio equipment at the time. Sony embraced this innovation, incorporating it into their products, and in the following year, they introduced the first Japanese transistor radio.

Sony today – a revolution in technology


And today? Sony has become a global leader in high-quality electronics. Since its inception, the company has been synonymous with technological innovation, boasting revolutionary achievements like the compact disc, Walkman, and Discman. Sony's impact also extends beyond entertainment and consumer electronics, as they continue to excel in various other domains.

Sony Group

The Sony Group comprises diverse entities that manufacture a wide range of electronics, including PlayStation consoles, video games, and mobile phones, along with robust movie and music production. Sony also offers financial services, expanding their reach across multiple industries.

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