SONY

sony

Sony – Perfect Fusion of Creativity and Technology

Sony Corporation is a Japanese company founded in 1946 that has brought numerous groundbreaking products and technologies to the world throughout its long history, from CD and DVD discs to the revolutionary music player Walkman, or the iconic PlayStation gaming console. The company strives to ignite emotions and inspire creativity among consumers and businesses alike through its numerous innovative products and services, whether it's home entertainment, music and audio, photography, consumer electronics, mobile communication, automotive industry, healthcare, sports technology, banking, or financial services. Presently, Sony is committed to a long-term environmental protection plan called "Road to Zero." Its ultimate goal is to achieve a zero environmental footprint by 2050. As part of this plan, Sony has set mid-term targets in the "Green Management 2025" initiative to expedite efforts such as using recycled plastics, reducing energy consumption in product manufacturing, eliminating plastics from packaging of newly designed small products, and embracing renewable energy sources. What Sony products can you find with us?

sony bravia

Sony Bravia TVs immerse you in the action

Sony offers a wide range of TVs that cater to everyone's preferences. Bravia XR TVs deliver top-notch picture and sound quality, premium streaming service with Sony Pictures Core, unparalleled upscaling capabilities, and a modern design that adapts to your needs. They are also a perfect match for the Sony PlayStation 5 console, offering exclusive features you won't find elsewhere.


709 Results
4.6 61×
Watch Price/Availability
Sony FE 50mm f/1.8
Lens for digital mirrorless cameras, bayonet Sony E, for Full Frame and APS-C, thread for 49 mm filters, autofocus, weight: 186 g
  216.90 €
Buy
Unsealed - in stock 4 pcs
Order by midnight, get it at the AlzaBox in the morning.
Info
Order Code: OS031a29
Sony FE 70-200 mm f/4.0 G OSS II - Lens
Discount
Free delivery
Alzaboxes and stores
5.0 7×
Watch Price/Availability
Sony FE 70-200 mm f/4.0 G OSS II
Lens for digital mirrorless cameras, bayonet Sony FE, for Full Frame and APS-C, thread for 72 mm filters, autofocus, aperture ring, multifunction ring, stabilization, weight: 794 g
-11 % off new 1,769 € New 1,999 €
Buy
Unsealed - in stock 1 pcs
Order by midnight, get it at the AlzaBox in the morning.
Info
Order Code: OS032ab9a
Sony FE 20-70mm f/4 G - Lens
Discount
Showroom
Free delivery
Alzaboxes and stores
5.0 3×
Watch Price/Availability
Sony FE 20-70mm f/4 G
Lens for digital mirrorless cameras, bayonet Sony E, for Full Frame, without filter thread, autofocus, dust and moisture resistant, weight: 488 g
-19 % off new 1,259 € New 1,570 €
Buy
Unsealed - in stock 1 pcs
Order by midnight, get it at the AlzaBox in the morning.
Info
Order Code: OS030s1
Sony FE 85 mm f/1.4 GM - Lens Free delivery
Alzaboxes and stores
3.0 2×
Watch Price/Availability
Sony FE 85 mm f/1.4 GM
Lens for digital mirrorless cameras, bayonet Sony E, for Full Frame and APS-C, thread for 77 mm filters, autofocus, aperture ring, dust and moisture resistant, weight: 820 g
  1,329 €
Buy
Unsealed - in stock 1 pcs
Order by midnight, get it at the AlzaBox in the morning.
Info
Order Code: OS031a27
Sony FE 8–14 mm F3.5 G - Lens Free delivery
Alzaboxes and stores
Watch Price/Availability
Sony FE 8–14 mm F3.5 G
Lens for digital mirrorless cameras, bayonet Sony E, for Fullframe, without filter thread, fully manual focus, aperture ring, dust and moisture resistant, weight: 314 g
New arrival 1,739 €
Buy
In stock > 5 pcs
Order by midnight, get it at the AlzaBox in the morning.
Info
Order Code: OS032ac02
5.0 1×
Watch Price/Availability
Sony FE 100-400mm F5.6-8 OSS
Lens for digital mirrorless cameras, bayonet Sony E, for Fullframe, thread for 67 mm filters, autofocus, stabilization, weight: 654 g
-4 % off new 766.90 € New 799 €
Buy
Unsealed - in stock 2 pcs
Order by midnight, get it at the AlzaBox in the morning.
Info
Order Code: OS032ab9b
Sony 12-24mm f/4.0 G - Lens
Discount
Free delivery
Alzaboxes and stores
Watch Price/Availability
Sony 12-24mm f/4.0 G
Lens for digital mirrorless cameras, bayonet Sony E, for Full Frame and APS-C, without filter thread, autofocus, weight: 565 g
-10 % off new 1,569 € New 1,749 €
Buy
Unsealed - in stock 3 pcs
Order by midnight, get it at the AlzaBox in the morning.
Info
Order Code: OS032ab4
4.7 10×
Watch Price/Availability
Sony 18-105 mm f/4.0 G SEL
Lens for digital mirrorless cameras, bayonet Sony E, for APS-C, thread for 72 mm filters, autofocus, weight: 427 g
-11 % off new 730.90 € New 826.28 €
Buy
Unsealed - in stock 3 pcs
Order by midnight, get it at the AlzaBox in the morning.
Info
Order Code: OS031a24
4.8 23×
Watch Price/Availability
Sony M tough series CL10
Memory Card SDXC, 128GB, read speed up to 277MB/s, write speed up to 150MB/s, Class 10, UHS-II, U3, V60Video Class 60
  199 €
Buy
In stock > 5 pcs
Order Code: DU250a7a9
5.0 1×
Watch Price/Availability
Sony HVL-F28RMA
External Flash for Sony cameras, guide number: 28, synchronisation with multiple flashes
  252.90 €
Buy
In stock 2 pcs
Order Code: OSbl03
5.0 8×
Watch Price/Availability
Sony SDXC 128GB Class 10 Pro UHS-II 260MB/s
Memory Card SDXC, 128GB, read speed up to 260MB/s, write speed up to 100MB/s, Class 10, UHS-II, U3
  189 €
Buy
In stock 2 pcs
Order Code: DU251c2g
Watch Price/Availability
Sony GP-VPT3
Grip - suitable for scanning, as a mini tripod, Wireless control via Bluetooth with a range of up to 10 metres using the RMT-VP2 remote control, ergonomic shape, one-handed operation, the head can be turned 80° up and 90° down, easy switching between selfie and normal mode, load capacity up to 1.5 kg for cameras with lens attached, compatible with selected Sony cameras and Xperia smartphones, resistant to dust and moisture, also suitable for more demanding conditions, the remote control can be used separately and outside the grip
Cashback up to 300 € Cashback up to, presents a chance to get back money based on the conditions of the offer. More info in the article. Studenti s fototechnikou Sony ušetří! Při nákupu vybraných fotoaparátů či objektivů Sony můžete získat zpět až 7 500 Kč. Podmínkou je platný studentský průkaz a následné vyplnění formuláře na oficiálních stránkách Sony.
  159 €
Buy
In stock 2 pcs
Order Code: OS250a2
Sony FE 70-200mm f/2.8 GM OSS - Lens
Discount
Free delivery
Alzaboxes and stores
5.0 4×
Watch Price/Availability
Sony FE 70-200mm f/2.8 GM OSS
Lens for digital mirrorless cameras, bayonet Sony E, for Full Frame and APS-C, thread for 77 mm filters, autofocus, dust and moisture resistant, stabilization, weight: 1480 g
-9 % off new 1,799 € New 1,990 €
Buy
Unsealed - in stock 3 pcs
Order Code: OS032ab9
4.8 42×
Watch Price/Availability
Sony NP-FZ100 Battery
Camera Battery , lithium-ion (Li-ion) cell, 2,28 Ah, 7,2V
-4 % off new 78.90 € New 82.90 €
Buy
Unsealed - in stock 1 pcs
Order Code: OT313v6
4.9 39×
Watch Price/Availability
Sony FE 85mm f/1.8
Lens for digital mirrorless cameras, bayonet Sony E, for Full Frame and APS-C, thread for 67 mm filters, autofocus, weight: 371 g
-4 % off new 549.90 € New 573.90 €
Buy
Unsealed - in stock 1 pcs
Order Code: OS030k3d
Sony FE 135 mm f/1.8 GM - Lens
Discount
Free delivery
Alzaboxes and stores
5.0 2×
Watch Price/Availability
Sony FE 135 mm f/1.8 GM
Lens for digital mirrorless cameras, bayonet Sony FE, for Full Frame and APS-C, thread for 82 mm filters, autofocus, dust and moisture resistant, weight: 950 g
-7 % off new 1,449 € New 1,569 €
Buy
Unsealed - in stock 1 pcs
Order Code: OS031a135
5.0 5×
Watch Price/Availability
Sony E PZ 10-20mm F4 G
Lens for digital mirrorless cameras, bayonet Sony E, for APS-C, thread for 62 mm filters, autofocus, dust and moisture resistant, weight: 178 g
-11 % off new 556.90 € New 631 €
Buy
Unsealed - in stock 1 pcs
Order Code: OS038a8
4.0 4×
Watch Price/Availability
Sony FE 90mm F2.8 Macro G OSS
Lens for digital mirrorless cameras, bayonet Sony E, for Full Frame and APS-C, thread for 62 mm filters, autofocus, stabilization, weight: 602 g
-4 % off new 811.90 € New 849 €
Buy
Unsealed - in stock 2 pcs
Order Code: OS030m8
Sony FE 16-35 mm f/4 G PZ - Lens
Discount
Free delivery
Alzaboxes and stores
5.0 1×
Watch Price/Availability
Sony FE 16-35 mm f/4 G PZ
Lens for digital mirrorless cameras, bayonet Sony E, for Full Frame, thread for 72 mm filters, autofocus, dust and moisture resistant, weight: 353 g
-35 % off new 966.90 € New 1,499 €
Buy
Unsealed - in stock 1 pcs
Order Code: OS032ac1
5.0 1×
Watch Price/Availability
Sony E 15 mm F1.4 G
Lens for digital mirrorless cameras, bayonet Sony E, for APS-C, thread for 55 mm filters, autofocus, aperture ring, dust and moisture resistant, weight: 219 g
-5 % off new 582.90 € New 619 €
Buy
Unsealed - in stock 1 pcs
Order Code: OS038a3
4.8 28×
Watch Price/Availability
Sony NP-FW50
Camera Battery , lithium (Li) cell, 1,08 Ah, 7,2V
-6 % off new 60.90 € New 64.90 €
Buy
Unsealed - in stock 2 pcs
Order Code: OT313v2
4.6 5×
Watch Price/Availability
Sony Tough Professional SDXC 64GB
Memory Card SDXC, 64GB, read speed up to 300MB/s, write speed up to 299MB/s, Class 10, UHS-II, U3, V90Video Class 90
-9 % off new 189.90 € New 209 €
Buy
Unsealed - in stock 1 pcs
Order Code: DU250a7a6
4.5 2×
Watch Price/Availability
Sony FE 50mm f/2.8 macro
Lens for digital mirrorless cameras, bayonet Sony E, for Full Frame and APS-C, thread for 55 mm filters, autofocus, weight: 236 g
-3 % off new 548.90 € New 569 €
Buy
Unsealed - in stock 1 pcs
Order Code: OS032ab8
5.0 1×
Watch Price/Availability
SONY HVL-F60RM2
External Flash for Sony cameras, guide number: 60
-14 % off new 497.90 € New 581.90 €
Buy
Unsealed - in stock 1 pcs
Order Code: OSbl02

SONY - additional info

Sony Corporation was founded in Tokyo in 1946 by electrical engineer Masaru Ibuka and physicist Akio Morita, who invested ¥190,000 to establish the company. Initially, Sony had around twenty employees and was known as Tokyo Tsushin Kogyo (Tokyo Telecommunications Engineering Corporation).

Sonus + Sonny = SONY

The name "Sony" was later created by combining the words "Sonus" (Latin for sound), and "Sonny" (or Sonny boy), which was a popular slang term for young men in the 1950s. "Sony" was chosen as the ideal company name due to its easy pronunciation, consistent in practically all languages worldwide.

Not a walkman, but a rice cooker

At first, Tokyo Telecommunications Engineering Corporation focused mainly on repairing electronic devices and machinery, with limited production of its own products. One of their earliest creations was an automatic rice cooker, which quickly gained popularity in Japan. However, the real breakthrough came in 1954, when the first transistor was developed in America, a technology that hadn't been used in radio equipment at the time. Sony embraced this innovation, incorporating it into their products, and in the following year, they introduced the first Japanese transistor radio.

Sony today – a revolution in technology


And today? Sony has become a global leader in high-quality electronics. Since its inception, the company has been synonymous with technological innovation, boasting revolutionary achievements like the compact disc, Walkman, and Discman. Sony's impact also extends beyond entertainment and consumer electronics, as they continue to excel in various other domains.

Sony Group

The Sony Group comprises diverse entities that manufacture a wide range of electronics, including PlayStation consoles, video games, and mobile phones, along with robust movie and music production. Sony also offers financial services, expanding their reach across multiple industries.