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Alza.cz a.s. is registered at the office at Prague 7, Jankovcova 1522/53, Czech Republic, postcode 170 00, Company ID No. 27082440, incorporated in the Companies Register kept by the Municipal Court in Prague, Section B, Insert 8573, as a data controller shall process your personal data.
In the case of installment purchase, the controller of your personal data is Alza.sk s.r.o. with registered office at Sliačska 1/D, 831 02 Bratislava, Slovak Republic, Company ID No. 36562939, incorporated in the Companies Register kept by the Municipal Court of Bratislava III, Insert No. 35889/B as a tied financial agent of Home Credit Slovakia, a.s.
We process personal data provided by you.
If you order goods or services from us, we need the information which is referred to as mandatory in the ordering process (in particular your first name and surname, and delivery address). If we did not have this information, we would not be able to deliver the goods. For the purposes of sale of goods or services, we also need your e-mail address, to which we shall send the order confirmation which serves as a confirmation of entering into the purchase agreement, as well as a copy of Terms and Conditions and Complaints Policy.
You can also fill in optional information when ordering goods or services. Such information helps us perform the concluded purchase agreement more efficiently. For instance, if you fill in your telephone number, we can send you a notice of the goods delivery, etc. Providing optional information is voluntary.
After the goods are delivered, you may get an e-mail message with the request to evaluate the goods purchased.
If you contact us via the customer line or you send us a message, we shall also process your personal data stated in such communication.
You may also provide us with some personal information before you order goods or services - for example, if you use the "Price Watch" feature, we will ask for your email address so that we can send you an email when goods are available or when goods are available at the price you have specified. Other services like the Best Price Guarantee work in a similar manner.
For some services (e.g. AlzaNeo or installment purchase), you may be asked to provide additional personal information such as your identification card or a copy of your identification card to verify your identity (either in person at store, or remotely), as well as to validate your financial capability to settle payment for the goods / pay the AlzaNeo membership fees.
In case you purchase an electronic book (or other electronic content such as journals) from our online shop, your first name and surname are displayed in the electronic book or journal. This is for the protection against illegal distribution and disclosure of the book you purchased.
By filling in the optional information in your user profile, you may also provide us with other personal data, such as frequently used delivery addresses.
In the event that you have opted to save your payment card details for the purpose of expediting future purchases on our online store, please be aware that we only possess partial information regarding your payment card, specifically the first and last several digits that are linked to your user account. If you desire to erase this data, kindly proceed to your user profile settings, navigate to the payment cards section, and then simply delete the payment card information (Account Settings > Payment Cards > Delete).
If you make a payment using a credit card on your mobile phone, you will be directed to a secure payment gateway server. On the other hand, if you pay using a payment card on a computer, the communication between your device and the payment gateway server occurs through an iframe. This means that the payment gateway page will be displayed directly on our website, eliminating the need for redirection. Your payment card information is not transmitted to our company but instead sent directly to our payment gateway provider, using a secure transmission. Subsequently, the payment gateway provider will transmit the data to the relevant banking institution to facilitate the payment, all while maintaining a secure data transfer process.
As part of joint marketing campaigns organised together with our business partners, we are entitled to process your personal data and we may combine them for the purposes of campaigns or of due performance of the agreement, as the case may be.
In the event that your personal data is disclosed to a third party, we shall inform you in advance including informing you of the identity of such third party. If anyone discloses your personal data to us, you will have to be informed as well.
In the event you provide us personal data of third persons, you are obliged to inform the person concerned and procure their consent to this Privacy Policy.
There may be instances when you purchase goods from us, but prefer not to collect them or have a complaint about them. In this case, you have the option to assign authorised individuals in your user profile, who will be permitted to collect or claim the goods on your behalf. By doing so, you will be sharing their personal information with us.
When you visit our website, we may collect certain information such the IP address, date and time of the visit to our website, information about your Internet browser, operating system, or language settings. We may also process information about your conduct on our website, such as links opened or goods displayed.
If you access our website via a mobile phone or a similar device or through one of our mobile apps, we may also process information regarding your mobile device such as data about your phone, records of any apps crashes, and so on.
We automatically process cookies as well. However, you may choose to turn off personalisation and targeted advertising at any point in time by accessing your Privacy settings.
A small text file is generated each time a webpage is visited, which serves as a common tool for storing information about the usage of our website.
Thus we can distinguish (not identify) individual users and customise the content to individual preferences. Cookies are important and web browsing would be significantly more difficult without them.
Cookies serve several purposes. We use the following cookies on the website of our online shop and in our mobile apps:
Technical cookies: These cookies are critical for the proper functioning of our website and the features you opt to use. Without them, it would be impossible to access certain aspects of our website, such as logging into your user account.
Functional cookies: Functional cookies enable us to remember your basic preferences and enhance your user experience. This may involve remembering your chosen language or allowing you to remain permanently logged in, among other things.
Social media cookies: This type lets us conveniently link your social media profile with our website, thereby allowing you to share products and services with your friends and family, for example.
Content personalisation cookies: These enable us to display content and advertisements that are tailored to your needs based on the information we have about you. This may include the content you have previously viewed or the device you use to access our website.
Non-personalised advertising cookies: These enable us to display general advertisements about our products and services.
Personalised advertising cookies: Enable us and our partners to provide you with relevant and personalised products and services based on your behavior, preferences, and past purchases.
Audience measurement cookies: Help us optimise your browsing experience on our website by remembering or predicting your choices. This includes your usage of features, their location, and your behavior on our site.
Third-party cookies: Cookies provided by third-party services. You can learn more about these cookies and our partners by visiting this link.
You can use one of the common browsers (e.g. Internet Explorer, Safari, Firefox, Chrome) with anonymous browsing switched on. This shall prevent storage of data concerning the sites visited. You can also block the storage of cookies in the browser. However, if you block the processing of technical and functional cookies, you will disable certain useful functions.
You can easily manage the processing of analytics cookies by using this supplementary program provided by Google (can only be launched from your PC). However, by disabling analytics cookies you will make it much more difficult for us to improve our online shop.
To edit your cookie settings (except for technical cookies), click here.
We automatically process camera recordings at our premises, including our self-service boxes, the so-called AlzaBoxes.
Our stores and our self-service boxes, the so-called AlzaBoxes, are monitored by camera systems with online transmission and recording. The stores are equipped with cameras for the sake of prevention and also of investigation of potential illegal activities. The camera systems are operated by us, Alza.cz a.s.
If you access our website from a phone, tablet, or a similar device, we will optimise it for the respective device. In such cases, we process your personal data similarly as we would if you were accessing it from a computer.
You also have the option to download our free Alza app (e.g. Alza.cz, Alza.sk, etc.), which can simplify your shopping experience. Alternatively, you can download the Alza Media app, which is specifically designed for your electronic content purchased from our online store.
If you grant the app permission to access location data, we may use your device's location to enhance your user experience and provide you with more relevant offers for goods and services (e.g. displaying the closest Alza store). Additionally, we may use the collected data to send you customised business communications. If you prefer not to receive such communications, you can easily opt-out of them entirely (see here). Similarly, personalised content may be presented to you directly on our website. If you wish to disable this type of personalisation, you may do so by following the instructions provided on our website (click here for more information).
Your personal data is processed for the following reasons:
A large part of your personal data are needed by us in order to conclude the purchase agreement or another contract for goods and services you intend to purchase. After the agreement is concluded, we process your personal data in order to duly deliver the purchased goods, or to render the purchased services. Based on these legal grounds, we therefore primarily process billing and delivery data or, for example, your ISIC/ITIC card number if you are a member of Alza's student programme.
We also use your personal data to provide you the relevant content, which may be of interest to you. On the grounds of legitimate interest, we process particular personal data, which is processed automatically, and cookies.
We may also send you e-mails, so-called push notifications via mobile applications, and text messages, or call you on the same legal grounds. Processing of personal data related to monitoring via camera systems in our stores is based on the above-mentioned legal grounds as well.
Due to the protection against illegal distribution and disclosure of the electronic book you purchased (or other electronic content), your first name, surname and address are displayed in the electronic book.
To provide evidence of the recipient of goods rented through the Alza NEO service, we may take a photo of the individual collecting the goods.
If you are registered as an authorised person for our corporate client, any transactions and interactions will be connected to that company. If you prefer not to have this association, please use a different email address than the one linked to the authorised person of the corporate client during the ordering process. Alternatively, you can request that we remove you from the authorised persons list.
In case we process your personal data on these legal grounds, you are entitled to raise an objection to such processing (see Contact Us > Other > Personal Data > Raising Objection) on our website.
For the purposes of e-mail marketing and telemarketing, we process your personal data upon your consent. If you do not grant your consent and you are our customer, we can send you commercial newsletter (or give you telemarketing calls) even without your consent. In any case, you are entitled to reject such marketing communication simply by (a) adjusting your user profile settings, (b) using our contact form, or c) calling our hotline at +421 2 5710 1800 (when prompted by the robot, please choose "Other" as the reason for the call).
We also ask for your consent if we need to verify your ability to pay for the goods delivered to you without your paying the full purchase price in advance (e.g. the Alza NEO service, when we loan you the selected device).
We also ask for your consent when you sign, for example, the receipt of a claim using the Signosoft s.r.o. signpad, ID No.: 24307190. If you do not agree with the biometric signature using the signpad, you can sign the relevant document in a regular manner.
If you grant your consent to the personal data processing, you are entitled to withdraw it at any time through our contact form (see Contact Us > Other > Personal Data > Other).
Your personal data is transferred to third parties in the following cases:
We shall process your personal data for the entire duration of the contractual relationship between you and us.
In case your personal data processing is based on consent, your personal data shall be, in general, processed for 7 years or until such consent is withdrawn.
In case you subscribe to commercial communication, your personal data shall be processed for 7 years or until you express your disapproval of such communication. You can easily express your disapproval by adjusting your user profile settings, using our contact form or calling our infoline at +421 2 5710 1800 (when prompted by the robot, please choose "Other" as the reason for the call).
Please note that the personal data necessary for the due rendering of services or for the fulfillment of all our duties, ensuing either from the contract between us or from generally binding legal regulations have to be processed regardless of whether you granted your consent for the period set out in the relevant legal regulations and in compliance therewith (e.g. tax documents must be processed for at least 10 years).
The data obtained through the user account or in a similar way are processed for the period of using our services and then usually for 5 years after cancellation. Basic identification data and the information why the user account was canceled or information which is a part of operational advance deposits are usually stored for the relevant period.
Cookies: After 30 days, we delete cookies that track user behavior, but older data remains available in an anonymised form in Google Analytics.
The recordings of phone calls from and to the call center are archived for a short period not exceeding 1 year, unless it is necessary for us to store them for a longer period due to a legitimate interest (e.g. suspicion of data misuse, fraud etc.).
We typically store your camera recordings for a period of 90 days. However, in the event of illegal activity in the monitored area, we may contact the police and provide the relevant recordings to the appropriate authorities (police, court, etc.). In such a case, the recordings are not deleted after 90 days, but are kept for evidentiary purposes until the matter is legally concluded.
CCTV footage records at AlzaBoxes are normally stored for 28 days.
Your personal data is safe with us. We have adopted adequate technical and organisational measures in order to prevent unauthorised access and misuse of your personal data.
At Alza we are concerned about the protection of your personal data. Therefore we regularly check and improve our security. All communication between your device and our web servers is encrypted. Logins are hashed and your data is only stored on servers in secure data centers with limited, carefully controlled and audited access.
We try to use such safety measures that provide sufficient security based on state-of-the-art technology. The safety measures adopted are regularly updated.
This is why we use 2-step verification when you sign in to your user account.
We do not have your passwords saved to our system or any database. We work with special calculated hash keys generated by the BCRYPT hash function with work factor/cost 12. This hash function is currently the most powerful and safest to use.
Our online store is not intended for children under 16 years of age. A person under the age of 16 may only use our online store if their legal representative (parent or guardian) gives their consent.
In relation to your personal data, you have in particular the right to withdraw your consent to the processing of your personal data at any time, the right to correct or supplement your personal data, the right to request restriction of processing, the right to raise an objection to or a complaint of the processing of your personal data, the right to access your personal data, the right to request the transfer of your personal data, the right to be informed of a breach of security of your personal data and, under certain conditions, the right to the deletion of certain personal data we process about you ("the right to be forgotten").
You control your personal data mainly through your user account (My Alza > Account Settings > My Account). Here you can delete or change the basic information about yourself and change the settings concerning commercial communication (or unsubscribe), etc.
You can also contact us through the our contact form.
If you believe that the personal data we process about you is incorrect, you can contact us through this contact form. However, for the sake of expediting the correction of your personal data and your convenience, we recommend that you edit your personal data in your user profile personally.
You can ask us to send you an overview of your personal data. If you have an account with us, please log in and proceed as follows: My Alza > Account Settings > My Account > Basic Information. Then click the button that says "Request my personal data". If you do not have your user account with us, please contact us using this contact form.
You also have the right to access the following information concerning your personal data:
You may also request that we delete your data (however, this will not affect data on documents that we are required by law to keep, such as invoices or credit notes). If we need your personal data to establish, exercise, or defend our legal claims, your request may be refused (for example, if we have an outstanding claim against you or if there is an ongoing complaint procedure).
Please note that payment card information is not stored by us when payment is made without saving the payment card, but by the payment gateway provider (a third party). Therefore, we cannot delete this data and you need to contact the payment gateway provider through which you made the payment (see chapter Transfer of Personal Data to Third Parties > Payment Cards > More Information). Only basic information about the payment card is stored in our company if you choose to save your payment card with us (see chapter Types of Data Processed > Personal Data Provided By You > More Information).
Except in the cases mentioned above, you have the right to request deletion in the following cases:
How to exercise your right to deletion? If you have an account with us, please log in and proceed as follows: My Alza > Account Settings > My Account > Basic Information. Then click on the button with the text "Request for deletion of personal data" and follow the displayed instructions. If you do not have a user account with us, please contact us using this contact form.
Certain personal data is processed on the grounds of our legitimate interest (see section “Legal Grounds for Processing of Personal Data”). In the case that you have concrete reasons, you are entitled to raise an objection to the processing of this personal data. The objection can be raised through the contact form.
If (a) you dispute the accuracy of your personal data, (b) your personal data is being processed unlawfully, (c) we no longer need your personal data for processing purposes, but you need it for establishing, exercising, or defending legal claims, or (d) you have objected to processing pursuant to the preceding point, you have the right to request that we restrict the processing of your personal data.
In such a case, we may only process your personal data with your consent (except for storing or backing up the relevant personal data).
If you believe that we are processing your personal data unlawfully, you also have the right to lodge a complaint with the relevant supervisory authority. The lead supervisory authority responsible for personal data processing matters within the Alza group is the Czech Office for Personal Data Protection. However, we would appreciate it if you first address any issues with us directly. You can always contact us through our contact form (Personal Data > Other) or via our hotline at +421 2 5710 1800.
These Privacy Policy Terms are valid and effective from October 16, 2023, and are available electronically on www.alza.sk and in the contact section of the mobile app, if applicable.