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AI Mode offers quick adjustment of the adaptive picture and sound settings, which always cleverly optimise the viewing experience of your favourite content.

Forget manually adjusting the volume during film scenes. The Samsung QE77S90F TV uses AI to recognise different types of sounds and adjusts them to perfectly match the acoustics of the room.

Need to pop out, but your four-legged friend has to stay at home? Don't worry—the activated microphone will detect any barking and play your pet's favourite content.

Make your daily life easier with the enhanced Bixby assistant. It can process several commands at once and understand context better, making your Samsung QE77S90F TV the centre of your household.

The NQ4 AI Gen3 processor uses 128 neural networks to enhance the audiovisual experience. Whether you're watching your favourite film or playing a game, you won't miss a single detail.

Treat yourself to a movie marathon full of classics that have been hits for decades. 4K AI Upscaling technology converts the content and simultaneously enhances it to 4K resolution for an uninterrupted viewing experience.

The processor analyses scenes to improve contrast and brightness in the HDR+ dynamic range and accentuates objects in the foreground for a more three-dimensional picture.

Get drawn into the action thanks to deep shades of black and a spectrum of vivid colours. Self-illuminating pixels then allow you to see a clearer and more precise picture.

Enjoy colour accuracy and a maximally fine-tuned visual experience. The Samsung QE77S90F TV can express up to 2,140 colours and 110 skin tones, which is underscored by its PANTONE certificate.

Advanced artificial intelligence algorithms analyse each scene in real time and then adjust the colour shades for an even greater cinematic experience.

Are you a sports fan? Watching sports has never been easier! The innovative processor uses AI to smooth and sharpen moving objects and text so that you never miss a thing.

Smooth visuals even at lightning speed. Motion Xcelerator technology with a 144Hz refresh rate ensures minimal response time and sharp, blur-free motion when gaming.

Immerse yourself in the action with the Samsung TV's 3D surround sound, which gives scenes greater realism and enhances your viewing experience.

Watch thousands of films and series on Oneplay, Netflix, and Disney+ or launch your favourite game via the Cloud. To ensure nothing disturbs your entertainment, you can schedule your smart home's operations in the SmartThings app. Everything else is taken care of by up to 7 years of updates, which will keep your TV secure.

Malicious sites and apps won't stand a chance. The regularly updated Samsung Knox platform will always keep your personal data or connected IoT devices in maximum security.

The integrated hub ensures convenient control of other smart devices via the TV—including those compatible with Matter or HCA protocols. You'll then receive notifications about their status directly on your Samsung QE77S90F TV screen.

The SolarCell remote has a solar panel on the back that allows it to be charged by light. Its innovative nature is also highlighted by the built-in microphone and voice assistant.

Samsung Electronics Czech and Slovak, s.r.o., V parku 2323/14, Chodov, 148 00 Praha 4, 800 726 786, [email protected]
Creating a better world – the immodest vision which has driven Samsung since its inception in 1938. The courage to invest in the development of new technologies is typical for the company, as evidenced by a series of visionary solutions. Currently, Samsung is the largest group of companies in South Korea and the third largest worldwide conglomerate by revenue.
Samsung consumers associate the brand with high-quality consumer electronics. It is known for its Galaxy series, one of the best and most sought after mobile phones in its class. One must also mention Samsung TVs, where the company has long been at the cutting edge in technology and quality. The competence of the company is much broader. It is active in machinery and heavy industry, chemicals, construction, retail, and financial services.
Specifications can be changed without notice. Images are for illustrative purposes only.