In the web of misinformation

Almost no one is immune to alternative facts. I'm sure you believe them sometimes too. Opinions, attitudes and judgments are very often nothing more than mere impressions, based on emotions, on personal or mediated experiences and on fragments of memories, some of which have no real basis. It is for this reason that it is so easy to succumb to propaganda, advertising and manipulation of all kinds.

However, if you know which laws of human thinking are most often used for manipulation and how this is actually done, you have a better chance of resisting. And that's exactly what the book you're holding in your hand wants to teach you. This is not a manual on how to do propaganda well (although it can serve that purpose as well). It mainly describes the path of (dis)information from its creator to the brain of the target person. And this target person could very well be you.