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3D/AR Models - LEGO®

3D und Augmented Reality (AR) Modelle



Say goodbye to tedious measuring and guesswork! With our 3D and AR models, you can now place products directly in your home before you even buy them. This is made possible through Augmented Reality in the Alza mobile app. Not sure if that TV, coffee machine, or other device will fit your space? Alza is one of the few e-shops offering detailed 3D & AR previews. All you need is a smartphone or tablet and the Alza app. It’s as easy as can be!

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3D models save you time, effort, and worry

Have you ever fallen in love with a great device or accessory, only to realise later that it doesn’t fit your space the way you hoped? You’re not alone. Thanks to 3D models and augmented reality (AR), you can now preview products on Alza before buying, avoiding much hassle and disappointment. In this article, we’ll explain how AR works, what benefits it offers, and what you need to get started.

  • With augmented reality, you can verify whether your selected product has the dimensions you need.
  • Preview product functions like opening, closing, and turning it on/off.
  • 3D models and AR let you get a clear sense of both the product's design and how it will look in your space.
  • Detailed 3D models even let you check things like the position of ports and connectors. Common annoyances like a too-short TV power cable become a thing of the past.

Browse top product categories with AR models

Discover the most popular product categories you can now explore using augmented reality. These include smartphones, TVs, home appliances, and even LEGO® sets. With AR models, you can conveniently examine every product detail from your couch and make purchasing decisions more easily. Try out how the new mobile phone looks in your hand, which TV fits best in your living room, or what new possibilities home appliances offer.


3D-Modell eines Fernsehens
TVs

3D-Modelle von Smartphones
Smartphones

3D/AR-Modell des Geräts
Household Appliances

LEGO 3D
LEGO®


i

What is augmented reality (AR) and how does it work?

AR allows you to place a virtual object (product) in your real-world environment using 3D scanning. You don’t need special glasses or extra equipment, just a smartphone or tablet with the Alza app, where you can view the results.

  1. The accuracy of the object and the quality of the display depend on the camera quality of the device you're using for AR.
  2. For high-quality augmented reality, it's also necessary to properly illuminate the scene. In darkness or dim lighting, you'll get significantly worse results.
  3. The texture detail of the environment where you want to render the object is equally important. The more detailed the surroundings, the better the outcome.

Augmented reality only in the smart Alza app

While you can view 3D models on a PC, you can only enjoy augmented reality (AR) with the smart Alza app for smartphones and tablets. So if you have an iPhone, iPad, or Android phone or tablet, visit us on the App Store or Google Play and download the Alza app. The installation is very simple, and besides getting access to AR, you'll gain a whole range of additional features that make shopping and order management more enjoyable.

3D models vs. AR – what's the difference?

You can view a 3D model of a phone, coffee machine, toaster, or other devices on a computer, mobile website, or in the smart Alza application. These are detailed models where you can examine every feature - from the overall design to the size of bezels and camera openings, down to rounded corners or the type of buttons and triggers. Augmented reality support further enhances the 3D model experience by allowing you to view it in the real world.


3D-Modell

3D-Modelle

3D-Viewer

3D-Modelle

The 3D model of the smartphone above offers a unique way to examine the phone in detail. Did you like the elegant edges? What do you think of the glossy back and the phone's three rear camera openings?

Alza and 3D/AR – modern, convenient shopping

Alza proudly ranks among the few online shops that support 3D models and augmented reality. Try this modern, risk-free way of shopping and verify before purchasing whether your chosen product fits and suits your space. If you'd like to learn more about 3D/AR and the Alza app, read our detailed article on 3D products and augmented reality in the Alza app.

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85 Results
LEGO® Speed Champions 77242 Ferrari SF-24 F1® Racing Car - LEGO Set
10+ variants
4.9 505×
LEGO® Speed Champions 77242 Ferrari SF-24 F1® Racing Car
LEGO Set for children, suitable from the age of 10 years, theme: Cars and Formula,launched in , 275 pc(s)
Buy with code ALZADNI15 The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart. Získajte zľavu 15 % s kódom ALZADNI15. Kliknite a kód sa uplatní automaticky. 19.47 €
Great price 22.90 € Save 0.89 €
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In stock > 10 pcs
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Order Code: LO77242
LEGO® Botanicals 10313 Meadow Flower Bouquet - LEGO Set
7 variants
4.9 903×
LEGO® Botanicals 10313 Meadow Flower Bouquet
LEGO Set for adults, suitable from the age of 18 years, theme: Flowers, Nature and Easter, launched in 2023, 939 pc(s)
Buy with code ALZADNI10 The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart. Získajte zľavu 10 % s kódom ALZADNI10. Kliknite a kód sa uplatní automaticky. 48.51 €
53.90 €
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Order Code: LO10313
LEGO® Speed Champions 77243 Racing Car Oracle Red Bull Racing RB20 F1® - LEGO Set
10+ variants
4.9 414×
LEGO® Speed Champions 77243 Racing Car Oracle Red Bull Racing RB20 F1®
LEGO Set for adults, suitable from the age of 18 years, theme: Cars and Formula, launched in 2025, 251 pc(s)
Buy with code ALZADNI15 The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart. Získajte zľavu 15 % s kódom ALZADNI15. Kliknite a kód sa uplatní automaticky. 19.47 €
Great price 22.90 € Save 0.89 €
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In stock > 10 pcs
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Order Code: LO77243
LEGO® Technic 42207 Car Ferrari SF-24 F1 - LEGO Set
4 variants
4.9 154×
LEGO® Technic 42207 Car Ferrari SF-24 F1
LEGO Set for adults, suitable from the age of 18 years, theme: Cars and Formula,launched in , 1361 pc(s)
Buy with code ALZADNI5 The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart. Získajte zľavu 5 % s kódom ALZADNI5. Kliknite a kód sa uplatní automaticky. 188.01 €
197.90 €
From 4.55 € per month
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In stock > 5 pcs
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Order Code: LO42207
LEGO® Botanicals 10342 Beautiful Bouquet of Pink Flowers - LEGO Set
7 variants
4.9 285×
LEGO® Botanicals 10342 Beautiful Bouquet of Pink Flowers
LEGO Set for adults, suitable from the age of 18 years, theme: Flowers and Nature, launched in 2025, 749 pc(s)
Buy with code ALZADNI15 The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart. Získajte zľavu 15 % s kódom ALZADNI15. Kliknite a kód sa uplatní automaticky. 45.82 €
53.90 €
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In stock > 5 pcs
Order Code: LO10342
LEGO® Gabby's Dollhouse 10788 Gabby's Dollhouse - LEGO Set
4.9 130×
LEGO® Gabby's Dollhouse 10788 Gabby's Dollhouse
LEGO Set for children, suitable from the age of 4 years, theme: Buildings, Houses and Animals, launched in 2023, 498 pc(s)
Buy with code ALZADNI15 The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart. Získajte zľavu 15 % s kódom ALZADNI15. Kliknite a kód sa uplatní automaticky. 59.42 €
69.90 €
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In stock > 5 pcs
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Order Code: LO10788
LEGO® Speed Champions 77244 Racing Car Mercedes-AMG F1® W15 - LEGO Set
10+ variants
4.9 209×
LEGO® Speed Champions 77244 Racing Car Mercedes-AMG F1® W15
LEGO Set for children, suitable from the age of 10 years, theme: Cars and Formula,launched in , 267 pc(s)
Buy with code ALZADNI15 The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart. Získajte zľavu 15 % s kódom ALZADNI15. Kliknite a kód sa uplatní automaticky. 18.62 €
Great price 21.90 € Save 1.89 €
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In stock > 10 pcs
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Order Code: LO77244
LEGO® Ideas 21330 Home Alone - LEGO Set
4.7 158×
LEGO® Ideas 21330 Home Alone
LEGO Set for adults, suitable from the age of 18 years, theme: Buildings, Movies and TV shows and Games, characters: Harry, Kate McCallister, Kevin McCallister, Marley and Marv, launched in 2022, 3955 pc(s)
Buy with code ALZADNI10 The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart. Získajte zľavu 10 % s kódom ALZADNI10. Kliknite a kód sa uplatní automaticky. 276.74 €
307.49 €
From 7.07 € per month
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In stock > 5 pcs
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Order Code: LO21330
LEGO® Botanicals 10344 Bamboo Happiness - LEGO Set
5 variants
4.9 371×
LEGO® Botanicals 10344 Bamboo Happiness
LEGO Set for adults, suitable from the age of 18 years, theme: Flowers and Nature, launched in 2025, 325 pc(s)
Buy with code ALZADNI15 The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart. Získajte zľavu 15 % s kódom ALZADNI15. Kliknite a kód sa uplatní automaticky. 22.02 €
25.90 €
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In stock > 10 pcs
Order Code: LO10344
LEGO® Speed Champions 77251 Racing Car McLaren F1® Team MCL38 - LEGO Set
10+ variants
4.9 249×
LEGO® Speed Champions 77251 Racing Car McLaren F1® Team MCL38
LEGO Set for children, suitable from the age of 10 years, theme: Cars and Formula,launched in , 269 pc(s)
Buy with code ALZADNI15 The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart. Získajte zľavu 15 % s kódom ALZADNI15. Kliknite a kód sa uplatní automaticky. 20.32 €
23.90 €
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In stock > 10 pcs
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Order Code: LO77251
LEGO® Technic 42206 Auto Oracle Red Bull Racing RB20 F1 - LEGO Set
4 variants
4.9 135×
LEGO® Technic 42206 Auto Oracle Red Bull Racing RB20 F1
LEGO Set for adults, suitable from the age of 18 years, theme: Cars, Means of transport and Formula, launched in 2025, 1639 pc(s)
203.90 €
From 4.69 € per month
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In stock > 5 pcs
Order by midnight, get it at the AlzaBox in the morning.
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Order Code: LO42206
LEGO® Minecraft® 21276 The Creeper™ - LEGO Set
4.9 92×
LEGO® Minecraft® 21276 The Creeper™
LEGO Set for children, suitable from the age of 10 years, theme: Fantasy, launched in 2025, 665 pc(s)
Buy with code ALZADNI15 The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart. Získajte zľavu 15 % s kódom ALZADNI15. Kliknite a kód sa uplatní automaticky. 30.52 €
35.90 €
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In stock > 5 pcs
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Order Code: LO21276
LEGO® Art 31215 Art 31215 - LEGO Set
5.0 27×
LEGO® Art 31215 Art 31215
LEGO Set for adults, suitable from the age of 18 years, theme: Flowers and Art, launched in 2025, 2615 pc(s)
Buy with code ALZADNI10 The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart. Získajte zľavu 10 % s kódom ALZADNI10. Kliknite a kód sa uplatní automaticky. 152.91 €
169.90 €
From 3.91 € per month
Buy
In stock > 5 pcs
Order Code: LO31215
LEGO® - Disney Princess 43272 Heihei - LEGO Set
4.9 132×
LEGO® - Disney Princess 43272 Heihei
LEGO Set for children, suitable from the age of 9 years, theme: Movies and TV shows and Animals, launched in 2025, 566 pc(s)
Buy with code ALZADNI15 The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart. Získajte zľavu 15 % s kódom ALZADNI15. Kliknite a kód sa uplatní automaticky. 28.82 €
33.90 €
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In stock > 5 pcs
Order Code: LO43272
LEGO® Harry Potter™ 76419 Hogwarts Castle and surroundings - LEGO Set
4.9 217×
LEGO® Harry Potter™ 76419 Hogwarts Castle and surroundings
LEGO Set for adults, suitable from the age of 18 years, theme: Fantasy, Movies and TV shows, Castles and Games, launched in 2023, 2660 pc(s)
Buy with code ALZADNI15 The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart. Získajte zľavu 15 % s kódom ALZADNI15. Kliknite a kód sa uplatní automaticky. 122.32 €
143.90 €
From 3.31 € per month
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In stock > 5 pcs
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Order Code: LO76419
LEGO® Creator 3 in 1 31165 Wild Animals: the Panda Family - LEGO Set
5.0 73×
LEGO® Creator 3 in 1 31165 Wild Animals: the Panda Family
LEGO Set for children, suitable from the age of 8 years, theme: Animals, launched in 2025, 626 pc(s)
Buy with code ALZADNI15 The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart. Získajte zľavu 15 % s kódom ALZADNI15. Kliknite a kód sa uplatní automaticky. 28.82 €
33.90 €
Buy
In stock 5 pcs
Order Code: LO31165
LEGO® Icons 10295 Porsche 911 - LEGO Set
4.9 131×
LEGO® Icons 10295 Porsche 911
LEGO Set for adults, suitable from the age of 18 years, theme: Cars and Means of transport, launched in 2021, 1458 pc(s)
142.90 €
From 3.29 € per month
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In stock > 5 pcs
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Order Code: LO10295
LEGO® Technic 42204 Fast and Furious Toyota Supra MK4 - LEGO Set
4.9 78×
LEGO® Technic 42204 Fast and Furious Toyota Supra MK4
LEGO Set for children, suitable from the age of 9 years, moving parts, theme: Cars and Means of transport, launched in 2025, 810 pc(s)
Buy with code ALZADNI15 The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart. Získajte zľavu 15 % s kódom ALZADNI15. Kliknite a kód sa uplatní automaticky. 45.82 €
53.90 €
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In stock > 5 pcs
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Order Code: LO42204
LEGO® Icons 10350 Tudor Style Corner House - LEGO Set
4.8 55×
LEGO® Icons 10350 Tudor Style Corner House
LEGO Set for adults, suitable from the age of 18 years, theme: Buildings and Houses, launched in 2025, 3266 pc(s)
Buy with code ALZADNI10 The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart. Získajte zľavu 10 % s kódom ALZADNI10. Kliknite a kód sa uplatní automaticky. 206.91 €
229.90 €
From 5.29 € per month
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In stock > 5 pcs
Order by midnight, get it at the AlzaBox in the morning.
Info
Order Code: LO10350
LEGO® Jurassic World 76968 Dinosaur Fossils: Tyrannosaurus rex - LEGO Set
4.9 79×
LEGO® Jurassic World 76968 Dinosaur Fossils: Tyrannosaurus rex
LEGO Set for adults, suitable from the age of 18 years, theme: Dinosaurs and Movies and TV shows, launched in 2025, 3145 pc(s)
Buy with code ALZADNI15 The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart. Získajte zľavu 15 % s kódom ALZADNI15. Kliknite a kód sa uplatní automaticky. 217.52 €
255.90 €
From 5.89 € per month
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In stock > 5 pcs
Order by midnight, get it at the AlzaBox in the morning.
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Order Code: LO76968
LEGO® Harry Potter™ 76446 Adventures on the Magic Bus - LEGO Set
4.9 140×
LEGO® Harry Potter™ 76446 Adventures on the Magic Bus
LEGO Set for children, suitable from the age of 8 years, theme: Buses, Fantasy and Movies and TV shows, launched in 2025, 499 pc(s)
Buy with code ALZADNI15 The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart. Získajte zľavu 15 % s kódom ALZADNI15. Kliknite a kód sa uplatní automaticky. 34 €
Amazing Deal 40 € Save 4.19 €
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In stock > 5 pcs
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Order Code: LO76446
LEGO® Harry Potter™ 76454 Hogwarts Castle: The Main Tower - LEGO Set
5.0 21×
LEGO® Harry Potter™ 76454 Hogwarts Castle: The Main Tower
LEGO Set for children, suitable from the age of 10 years, theme: Fantasy and Movies and TV shows, launched in 2025, 2135 pc(s)
Buy with code ALZADNI10 The discount code gives the option of applying a discount on a given product when entering the code in the shopping cart. Získajte zľavu 10 % s kódom ALZADNI10. Kliknite a kód sa uplatní automaticky. 197.91 €
219.90 €
From 5.06 € per month
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In stock > 5 pcs
Order by midnight, get it at the AlzaBox in the morning.
Info
Order Code: LO76454
LEGO® Minecraft® 21273 Woodpecker Balloon and Attack on the Village - LEGO Set
5.0 59×
LEGO® Minecraft® 21273 Woodpecker Balloon and Attack on the Village
LEGO Set for children, suitable from the age of 10 years, theme: Movies and TV shows and Nature, characters: Steve, launched in 2025, 555 pc(s)
Great price 59.90 €
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In stock > 5 pcs
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Info
Order Code: LO21273
LEGO® Technic 42210 2 Fast 2 Furious Car Nissan Skyline GT-R (R34) - LEGO Set
4.8 66×
LEGO® Technic 42210 2 Fast 2 Furious Car Nissan Skyline GT-R (R34)
LEGO Set for adults, suitable from the age of 18 years, theme: Cars and Means of transport, launched in 2025, 1410 pc(s)
127.90 €
From 2.94 € per month
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In stock > 5 pcs
Order by midnight, get it at the AlzaBox in the morning.
Info
Order Code: LO42210
 
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3D/AR Models - LEGO®

LEGO® has been making children and adults happy since 1949. At that time, father and son Ole and Godtfred Christiansen created the first LEGO® brick. But they weren't successful right away. Discover how their journey began, and what products they offer today!

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